Friday, April 3, 2015

Bauman rare books

This year's modern marketing experience conference took place in Las Vegas at the Venetian hotel. The hotel, like other Vegas hotels, contains a lot of fancy stores with prestigious brands. In between the sessions, the conference attendees would walk around the stores perusing the merchandise and enjoying the luxury of the stores.

One of the more eclectic stores in the hotel that attracted my attention was Bauman rare books store.  I have never seen a similar store before, so I decided to go in and check it out. The store specializes in rare first edition books and ones that are signed by the author. I was surprised to see first edition books by Charles Dickens, and John Steinbeck, as well as Winston Churchill and author famous authors.

The store appeals to rare book collectors, and the prices definitely reflect that.  Despite that, the staff were very friendly toward non collectors. They were very engaging and knowledgeable about each book's history and lineage. They explained that the book's high prices is largely based on the condition of the dust cover, and whether the author signed it or not. I wonder if I should try to treat my physical books better now, and get them signed by the author for future prosperity.

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